Come with me, if you will, on an odyssey. An odyssey to a cramped, sloppy home office/music room/guest bedroom (if we ever let people visit us). Sitting at one of the two desks (when there really should have only been one desk) is brunette, twenty-something in pajamas she’s been wearing for at least a week straight to match the hair she hasn’t washed in weeks. The only possible reason she looks that way is because she’s working hard. (Yes…the only possible reason…)
That was me, months ago when I was trying to name my travel agency. Guys, it’s really hard to pick the perfect word to accompany “Travel” on all your letterheads that perfectly describes (in perfect detail) and encapsulates, perfectly of course, what your business is perfectly all about. There are so many words: Adventurous, Life-Affirming, Zoetic. And yes, Google, zoetic is a word (and I thought it was a pretty good word). But somebody with a much fancier website than I’ll ever have, already had used Zoetic Travel. So zoetic was done for. (If you haven’t already googled it, I’ll tell you what it means at the end of the post. Spoiler: It has nothing to do with poetic.)
I’d worked so hard to find zoetic, that I was crushed when I discovered I probably couldn’t use it. Desperate to not have to work so hard this time around, I searched Google for “symbols of connectedness,” because connectedness is a hugely important aspect to travel. In very little time at all (certainly not the weeks I’d spent laboring over my agency’s name), I came across Anahata.
Anahata is the heart chakra. (Full disclosure: I don’t believe in chakras as real things. I think chakras are great to use for meditations, but I don’t actually believe they are concentrations of energy in my body.) However, chakras represent some really great things, and Anahata, the heart chakra, represents connectedness. And not just any connectedness! It represents connectedness to the universe, its energy, nature, and other people.
I love that picture that it paints: you are connected to everything—through your heart no less! Everything that happens in this world—in this universe—affects you! And everything you do affects the universe. Whether or not you travel, I think that idea of connectedness is true, but when you travel, you gain such a deeper understanding of your connectedness to the world that it changes you.
And that’s what I wanted the name of my travel agency to convey. When you travel with us, you will feel your connectedness to your world.
(And I didn’t forget: zoetic means vital.)
Now get out there and go!